It’s really hard, not to say impossible, going to the stadium and have nothing to eat, specially if we’re talking about a burger. Burgers and baseball are thick as thieves, and the visual expansion opportunity we had with this was really wide and satisfying. A soft and clean approach with basic tones and a strong identity, layout and typeface use was the result.





Fastball

2019

Identity / Packaging

Brands 

Hospitality

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¿Why does this work?
Baseball is an international recognized and accepted sport. People all around the globe are familiar with this sport and concept, so we will still be innovating but in a safe and well known area.

Our graphic solution focuses on simplicity, accessibility and at the same time unpretentious of eating a hamburger with American-style potatoes ...

Fastball conveys an idea of fast food, really fast, but without sacrificing the taste, with a simple and classic menu.













 


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︎Work inquires:
hola@yeye.design


Where

CDMX  5561249316  
Dinamarca #47
Colonia Juárez


Chihuahua 6144103449
De la llave #423
Centro Histórico

Who

Estudio yeyé is a creative studio based in Mexico. We are a full-service office offering strategy, design & production for all kind of commercial projects, related to brand development.

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Made in Mexico