Cerro Coronel

2014


Brands / Drinks

México

La leyenda cuenta que detrás del cerro Coronel se encuentra un gran tesoro. Desde tiempos coloniales los españoles intentaron conquistarlo, pero jamas pudieron, inclusive mi general Pancho Villa buscó y buscó y no dió con nada. Esta leyenda nos da el pretexto para presentar este descubrimiento local, una cerveza simple y fuerte, que dice las cosas sin rodeos
Legend says that behind the Colonel hill there is a great treasure. Since colonial times, the Spanish attempted to conquer it but never could, a lot o adventurers including "mi general" Pancho Villa trying so hard in many ways, without any luck. This legend gives us the excuse to submit this local discovery: a simple and strong beer.



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Estudio yeyé is a creative studio based in Mexico. We are a full-service office offering strategy, design & production for all kind of commercial projects, related to brand development.

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