Luz del Día store

The tradition comes back with a new face.

A sweet product needs a sweet project. La luz del Día is an Ice Cream bar that is part of Chihuahua’s history; our proposal is based on linking old and new generations united by their unique flavor. A two-dimensional composition extracted from the branding graphic system, works as a starting point for the rounded shapes of the bar. Wood breaks the white general area, textures an a look and feel to the 30’s coexist with colorful graphic applications, gilded mirrors double the dimension of space making an enjoyable environment. Ideal for an afternoon of ice cream between grandparents and grandchildren.

Date: 2016
Services: Interior design, Signage, Architecture