Killing me soflty with strong liquor.

El Aguafuerte is a canteen made “a la brava”.
We sought to represent the essence of the rural Mexican drunk man, the one who is drowning in his “agua fuerte” bottle. Also, the place as a historical site, had a great weight on being a cultural icon of the city.

Date: 2014
Services: Branding, Illustration

We decided to rescue all the graphic sense of the building’s era. We dipped into original resources to achieve real textures and a fully Chihuahuan product. Guest artists who participated are Gerardo Vargas and Francisco Leon. We assisted Labor Studio to design some pieces for the space.